Labelizer: Automatically categorize your products by performance
15.2.2024
Labelizer: Automatically categorize your products by performance
With our Labelizer Flow, you can automatically have your products categorized according to their performance. Marketing automation is therefore a real game changer for online retailers, especially in difficult economic times. But did you know that you can also automatically manage and optimize large product feeds? As exciting as it is to see increased demand and interest in your business, it also brings more responsibility and competition. It can be intimidating for marketers who handle huge product ranges when the company experiences unprecedented growth but teams don't grow accordingly. This is where marketing automation tools, such as Shopstory, shine as a powerful ally that empowers companies to think outside the box.
This article will explore how Shopstory can help online shops use marketing automation to label their product feeds and optimize their Google campaigns for performance. It's like having extra hands on deck to help you do more in less time and scale faster than ever before.
The Challenge
Let's meet Simon. He is a marketer at a trendy and eco-friendly company that sells home furniture and decor. He is also one of the team members who can't keep pace with the company's rapid growth. Thanks to its popularity among millennials and Gen-Z, the furniture store has increased its product range by 5X. That is great news, but it also means Simon is drowning in more data and information than he can handle. The sheer volume of products has made it difficult to manually analyze sales data and effectively optimize ad campaigns. On the other hand, they are expanding to new countries and he is already lagging behind when it comes to analyzing and A/B testing advertising campaigns and the best performing ads and products.
To tackle this task, Simon wants to spend an entire day, possibly every two weeks, to dig through their sales and performance marketing data and make sure he gets the most out of the advertising budget. Lately, he has been wondering about the potential of automation, which he has heard his colleagues talk about. Could there be a tool that can help him analyze all the product feed data he has, without the need for technical expertise?
The Solution
Simon was looking for a solution when a friend recommended Shopstory, a no-code platform designed for ecommerce companies and digital marketers. After some research, he was pleasantly surprised that Shopstory had an existing flow to address this issue.
The automated flow is called “Labelizer for products” and integrates the following apps:
- Google Ads: The tool categorizes your products based on the recent performance of your ad campaigns by sorting them with labels on your Google Feed.
- Google Merchant Center: Based on the classification as a first step, you can create campaigns within your Google Ads account and allocate different budgets and goals for your high- and low-performing products.
A key benefit of the flow is that tags are updated daily and automatically based on current performance. That means Simon doesn't need days or even hours to update the labels each month. Going forward, he will be able to efficiently distribute advertising efforts and budget to the best performing products and strategically optimize his performance campaigns.
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Simon is also a big fan of using more AI at work and is interested in trying the flow keyword optimization in Google Ads with ChatGPT and refreshing product descriptions with ChatGPT. Since he also runs ads on Facebook and Instagram, he'll definitely implement the flow which automatically increases the budget for the top ads in Meta. If he can show management that his automated ad spend is getting better results, they will certainly increase his marketing budget.
Conclusion
Shopstory can label hundreds and thousands of products in your feed in just a few minutes and help you optimize your campaigns on Google like never before. With our intelligent and data-driven flows, you're not only automating tasks, but you're also targeting your best products for the right customers and making sure you maximize your marketing ROI. And the best part is, you set it up once and let the automation magic happen on repeat — without a single line of code.
In the ever-evolving world of ecommerce & marketing, it's crucial to stay ahead of your competition. Take advantage of marketing automation with Shopstory to optimize your advertising campaigns, save time and resources, and get back to focusing on what's most important — the success of your business.
Interested in marketing automation and would like to find out more about our Shopstory software? Then perhaps you'd like to read our white paper "The Future of Automation in Ecommerce & Marketing" or follow the link below to learn more about our software:
Speaker
Results
With our Labelizer Flow, you can automatically have your products categorized according to their performance. Marketing automation is therefore a real game changer for online retailers, especially in difficult economic times. But did you know that you can also automatically manage and optimize large product feeds? As exciting as it is to see increased demand and interest in your business, it also brings more responsibility and competition. It can be intimidating for marketers who handle huge product ranges when the company experiences unprecedented growth but teams don't grow accordingly. This is where marketing automation tools, such as Shopstory, shine as a powerful ally that empowers companies to think outside the box.
This article will explore how Shopstory can help online shops use marketing automation to label their product feeds and optimize their Google campaigns for performance. It's like having extra hands on deck to help you do more in less time and scale faster than ever before.
The Challenge
Let's meet Simon. He is a marketer at a trendy and eco-friendly company that sells home furniture and decor. He is also one of the team members who can't keep pace with the company's rapid growth. Thanks to its popularity among millennials and Gen-Z, the furniture store has increased its product range by 5X. That is great news, but it also means Simon is drowning in more data and information than he can handle. The sheer volume of products has made it difficult to manually analyze sales data and effectively optimize ad campaigns. On the other hand, they are expanding to new countries and he is already lagging behind when it comes to analyzing and A/B testing advertising campaigns and the best performing ads and products.
To tackle this task, Simon wants to spend an entire day, possibly every two weeks, to dig through their sales and performance marketing data and make sure he gets the most out of the advertising budget. Lately, he has been wondering about the potential of automation, which he has heard his colleagues talk about. Could there be a tool that can help him analyze all the product feed data he has, without the need for technical expertise?
The Solution
Simon was looking for a solution when a friend recommended Shopstory, a no-code platform designed for ecommerce companies and digital marketers. After some research, he was pleasantly surprised that Shopstory had an existing flow to address this issue.
The automated flow is called “Labelizer for products” and integrates the following apps:
- Google Ads: The tool categorizes your products based on the recent performance of your ad campaigns by sorting them with labels on your Google Feed.
- Google Merchant Center: Based on the classification as a first step, you can create campaigns within your Google Ads account and allocate different budgets and goals for your high- and low-performing products.
A key benefit of the flow is that tags are updated daily and automatically based on current performance. That means Simon doesn't need days or even hours to update the labels each month. Going forward, he will be able to efficiently distribute advertising efforts and budget to the best performing products and strategically optimize his performance campaigns.
Simon is also a big fan of using more AI at work and is interested in trying the flow keyword optimization in Google Ads with ChatGPT and refreshing product descriptions with ChatGPT. Since he also runs ads on Facebook and Instagram, he'll definitely implement the flow which automatically increases the budget for the top ads in Meta. If he can show management that his automated ad spend is getting better results, they will certainly increase his marketing budget.
Conclusion
Shopstory can label hundreds and thousands of products in your feed in just a few minutes and help you optimize your campaigns on Google like never before. With our intelligent and data-driven flows, you're not only automating tasks, but you're also targeting your best products for the right customers and making sure you maximize your marketing ROI. And the best part is, you set it up once and let the automation magic happen on repeat — without a single line of code.
In the ever-evolving world of ecommerce & marketing, it's crucial to stay ahead of your competition. Take advantage of marketing automation with Shopstory to optimize your advertising campaigns, save time and resources, and get back to focusing on what's most important — the success of your business.
Interested in marketing automation and would like to find out more about our Shopstory software? Then perhaps you'd like to read our white paper "The Future of Automation in Ecommerce & Marketing" or follow the link below to learn more about our software:
With our Labelizer Flow, you can automatically have your products categorized according to their performance. Marketing automation is therefore a real game changer for online retailers, especially in difficult economic times. But did you know that you can also automatically manage and optimize large product feeds? As exciting as it is to see increased demand and interest in your business, it also brings more responsibility and competition. It can be intimidating for marketers who handle huge product ranges when the company experiences unprecedented growth but teams don't grow accordingly. This is where marketing automation tools, such as Shopstory, shine as a powerful ally that empowers companies to think outside the box.
This article will explore how Shopstory can help online shops use marketing automation to label their product feeds and optimize their Google campaigns for performance. It's like having extra hands on deck to help you do more in less time and scale faster than ever before.
The Challenge
Let's meet Simon. He is a marketer at a trendy and eco-friendly company that sells home furniture and decor. He is also one of the team members who can't keep pace with the company's rapid growth. Thanks to its popularity among millennials and Gen-Z, the furniture store has increased its product range by 5X. That is great news, but it also means Simon is drowning in more data and information than he can handle. The sheer volume of products has made it difficult to manually analyze sales data and effectively optimize ad campaigns. On the other hand, they are expanding to new countries and he is already lagging behind when it comes to analyzing and A/B testing advertising campaigns and the best performing ads and products.
To tackle this task, Simon wants to spend an entire day, possibly every two weeks, to dig through their sales and performance marketing data and make sure he gets the most out of the advertising budget. Lately, he has been wondering about the potential of automation, which he has heard his colleagues talk about. Could there be a tool that can help him analyze all the product feed data he has, without the need for technical expertise?
The Solution
Simon was looking for a solution when a friend recommended Shopstory, a no-code platform designed for ecommerce companies and digital marketers. After some research, he was pleasantly surprised that Shopstory had an existing flow to address this issue.
The automated flow is called “Labelizer for products” and integrates the following apps:
- Google Ads: The tool categorizes your products based on the recent performance of your ad campaigns by sorting them with labels on your Google Feed.
- Google Merchant Center: Based on the classification as a first step, you can create campaigns within your Google Ads account and allocate different budgets and goals for your high- and low-performing products.
A key benefit of the flow is that tags are updated daily and automatically based on current performance. That means Simon doesn't need days or even hours to update the labels each month. Going forward, he will be able to efficiently distribute advertising efforts and budget to the best performing products and strategically optimize his performance campaigns.
Simon is also a big fan of using more AI at work and is interested in trying the flow keyword optimization in Google Ads with ChatGPT and refreshing product descriptions with ChatGPT. Since he also runs ads on Facebook and Instagram, he'll definitely implement the flow which automatically increases the budget for the top ads in Meta. If he can show management that his automated ad spend is getting better results, they will certainly increase his marketing budget.
Conclusion
Shopstory can label hundreds and thousands of products in your feed in just a few minutes and help you optimize your campaigns on Google like never before. With our intelligent and data-driven flows, you're not only automating tasks, but you're also targeting your best products for the right customers and making sure you maximize your marketing ROI. And the best part is, you set it up once and let the automation magic happen on repeat — without a single line of code.
In the ever-evolving world of ecommerce & marketing, it's crucial to stay ahead of your competition. Take advantage of marketing automation with Shopstory to optimize your advertising campaigns, save time and resources, and get back to focusing on what's most important — the success of your business.
Interested in marketing automation and would like to find out more about our Shopstory software? Then perhaps you'd like to read our white paper "The Future of Automation in Ecommerce & Marketing" or follow the link below to learn more about our software:
With our Labelizer Flow, you can automatically have your products categorized according to their performance. Marketing automation is therefore a real game changer for online retailers, especially in difficult economic times. But did you know that you can also automatically manage and optimize large product feeds? As exciting as it is to see increased demand and interest in your business, it also brings more responsibility and competition. It can be intimidating for marketers who handle huge product ranges when the company experiences unprecedented growth but teams don't grow accordingly. This is where marketing automation tools, such as Shopstory, shine as a powerful ally that empowers companies to think outside the box.
This article will explore how Shopstory can help online shops use marketing automation to label their product feeds and optimize their Google campaigns for performance. It's like having extra hands on deck to help you do more in less time and scale faster than ever before.
The Challenge
Let's meet Simon. He is a marketer at a trendy and eco-friendly company that sells home furniture and decor. He is also one of the team members who can't keep pace with the company's rapid growth. Thanks to its popularity among millennials and Gen-Z, the furniture store has increased its product range by 5X. That is great news, but it also means Simon is drowning in more data and information than he can handle. The sheer volume of products has made it difficult to manually analyze sales data and effectively optimize ad campaigns. On the other hand, they are expanding to new countries and he is already lagging behind when it comes to analyzing and A/B testing advertising campaigns and the best performing ads and products.
To tackle this task, Simon wants to spend an entire day, possibly every two weeks, to dig through their sales and performance marketing data and make sure he gets the most out of the advertising budget. Lately, he has been wondering about the potential of automation, which he has heard his colleagues talk about. Could there be a tool that can help him analyze all the product feed data he has, without the need for technical expertise?
The Solution
Simon was looking for a solution when a friend recommended Shopstory, a no-code platform designed for ecommerce companies and digital marketers. After some research, he was pleasantly surprised that Shopstory had an existing flow to address this issue.
The automated flow is called “Labelizer for products” and integrates the following apps:
- Google Ads: The tool categorizes your products based on the recent performance of your ad campaigns by sorting them with labels on your Google Feed.
- Google Merchant Center: Based on the classification as a first step, you can create campaigns within your Google Ads account and allocate different budgets and goals for your high- and low-performing products.
A key benefit of the flow is that tags are updated daily and automatically based on current performance. That means Simon doesn't need days or even hours to update the labels each month. Going forward, he will be able to efficiently distribute advertising efforts and budget to the best performing products and strategically optimize his performance campaigns.
Simon is also a big fan of using more AI at work and is interested in trying the flow keyword optimization in Google Ads with ChatGPT and refreshing product descriptions with ChatGPT. Since he also runs ads on Facebook and Instagram, he'll definitely implement the flow which automatically increases the budget for the top ads in Meta. If he can show management that his automated ad spend is getting better results, they will certainly increase his marketing budget.
Conclusion
Shopstory can label hundreds and thousands of products in your feed in just a few minutes and help you optimize your campaigns on Google like never before. With our intelligent and data-driven flows, you're not only automating tasks, but you're also targeting your best products for the right customers and making sure you maximize your marketing ROI. And the best part is, you set it up once and let the automation magic happen on repeat — without a single line of code.
In the ever-evolving world of ecommerce & marketing, it's crucial to stay ahead of your competition. Take advantage of marketing automation with Shopstory to optimize your advertising campaigns, save time and resources, and get back to focusing on what's most important — the success of your business.
Interested in marketing automation and would like to find out more about our Shopstory software? Then perhaps you'd like to read our white paper "The Future of Automation in Ecommerce & Marketing" or follow the link below to learn more about our software:
With our Labelizer Flow, you can automatically have your products categorized according to their performance. Marketing automation is therefore a real game changer for online retailers, especially in difficult economic times. But did you know that you can also automatically manage and optimize large product feeds? As exciting as it is to see increased demand and interest in your business, it also brings more responsibility and competition. It can be intimidating for marketers who handle huge product ranges when the company experiences unprecedented growth but teams don't grow accordingly. This is where marketing automation tools, such as Shopstory, shine as a powerful ally that empowers companies to think outside the box.
This article will explore how Shopstory can help online shops use marketing automation to label their product feeds and optimize their Google campaigns for performance. It's like having extra hands on deck to help you do more in less time and scale faster than ever before.
The Challenge
Let's meet Simon. He is a marketer at a trendy and eco-friendly company that sells home furniture and decor. He is also one of the team members who can't keep pace with the company's rapid growth. Thanks to its popularity among millennials and Gen-Z, the furniture store has increased its product range by 5X. That is great news, but it also means Simon is drowning in more data and information than he can handle. The sheer volume of products has made it difficult to manually analyze sales data and effectively optimize ad campaigns. On the other hand, they are expanding to new countries and he is already lagging behind when it comes to analyzing and A/B testing advertising campaigns and the best performing ads and products.
To tackle this task, Simon wants to spend an entire day, possibly every two weeks, to dig through their sales and performance marketing data and make sure he gets the most out of the advertising budget. Lately, he has been wondering about the potential of automation, which he has heard his colleagues talk about. Could there be a tool that can help him analyze all the product feed data he has, without the need for technical expertise?
The Solution
Simon was looking for a solution when a friend recommended Shopstory, a no-code platform designed for ecommerce companies and digital marketers. After some research, he was pleasantly surprised that Shopstory had an existing flow to address this issue.
The automated flow is called “Labelizer for products” and integrates the following apps:
- Google Ads: The tool categorizes your products based on the recent performance of your ad campaigns by sorting them with labels on your Google Feed.
- Google Merchant Center: Based on the classification as a first step, you can create campaigns within your Google Ads account and allocate different budgets and goals for your high- and low-performing products.
A key benefit of the flow is that tags are updated daily and automatically based on current performance. That means Simon doesn't need days or even hours to update the labels each month. Going forward, he will be able to efficiently distribute advertising efforts and budget to the best performing products and strategically optimize his performance campaigns.
Simon is also a big fan of using more AI at work and is interested in trying the flow keyword optimization in Google Ads with ChatGPT and refreshing product descriptions with ChatGPT. Since he also runs ads on Facebook and Instagram, he'll definitely implement the flow which automatically increases the budget for the top ads in Meta. If he can show management that his automated ad spend is getting better results, they will certainly increase his marketing budget.
Conclusion
Shopstory can label hundreds and thousands of products in your feed in just a few minutes and help you optimize your campaigns on Google like never before. With our intelligent and data-driven flows, you're not only automating tasks, but you're also targeting your best products for the right customers and making sure you maximize your marketing ROI. And the best part is, you set it up once and let the automation magic happen on repeat — without a single line of code.
In the ever-evolving world of ecommerce & marketing, it's crucial to stay ahead of your competition. Take advantage of marketing automation with Shopstory to optimize your advertising campaigns, save time and resources, and get back to focusing on what's most important — the success of your business.
Interested in marketing automation and would like to find out more about our Shopstory software? Then perhaps you'd like to read our white paper "The Future of Automation in Ecommerce & Marketing" or follow the link below to learn more about our software:
Labelizer: Automatically categorize your products by performance
With our Labelizer Flow, you can automatically have your products categorized according to their performance. Marketing automation is therefore a real game changer for online retailers, especially in difficult economic times. But did you know that you can also automatically manage and optimize large product feeds? As exciting as it is to see increased demand and interest in your business, it also brings more responsibility and competition. It can be intimidating for marketers who handle huge product ranges when the company experiences unprecedented growth but teams don't grow accordingly. This is where marketing automation tools, such as Shopstory, shine as a powerful ally that empowers companies to think outside the box.
This article will explore how Shopstory can help online shops use marketing automation to label their product feeds and optimize their Google campaigns for performance. It's like having extra hands on deck to help you do more in less time and scale faster than ever before.
The Challenge
Let's meet Simon. He is a marketer at a trendy and eco-friendly company that sells home furniture and decor. He is also one of the team members who can't keep pace with the company's rapid growth. Thanks to its popularity among millennials and Gen-Z, the furniture store has increased its product range by 5X. That is great news, but it also means Simon is drowning in more data and information than he can handle. The sheer volume of products has made it difficult to manually analyze sales data and effectively optimize ad campaigns. On the other hand, they are expanding to new countries and he is already lagging behind when it comes to analyzing and A/B testing advertising campaigns and the best performing ads and products.
To tackle this task, Simon wants to spend an entire day, possibly every two weeks, to dig through their sales and performance marketing data and make sure he gets the most out of the advertising budget. Lately, he has been wondering about the potential of automation, which he has heard his colleagues talk about. Could there be a tool that can help him analyze all the product feed data he has, without the need for technical expertise?
The Solution
Simon was looking for a solution when a friend recommended Shopstory, a no-code platform designed for ecommerce companies and digital marketers. After some research, he was pleasantly surprised that Shopstory had an existing flow to address this issue.
The automated flow is called “Labelizer for products” and integrates the following apps:
- Google Ads: The tool categorizes your products based on the recent performance of your ad campaigns by sorting them with labels on your Google Feed.
- Google Merchant Center: Based on the classification as a first step, you can create campaigns within your Google Ads account and allocate different budgets and goals for your high- and low-performing products.
A key benefit of the flow is that tags are updated daily and automatically based on current performance. That means Simon doesn't need days or even hours to update the labels each month. Going forward, he will be able to efficiently distribute advertising efforts and budget to the best performing products and strategically optimize his performance campaigns.
Simon is also a big fan of using more AI at work and is interested in trying the flow keyword optimization in Google Ads with ChatGPT and refreshing product descriptions with ChatGPT. Since he also runs ads on Facebook and Instagram, he'll definitely implement the flow which automatically increases the budget for the top ads in Meta. If he can show management that his automated ad spend is getting better results, they will certainly increase his marketing budget.
Conclusion
Shopstory can label hundreds and thousands of products in your feed in just a few minutes and help you optimize your campaigns on Google like never before. With our intelligent and data-driven flows, you're not only automating tasks, but you're also targeting your best products for the right customers and making sure you maximize your marketing ROI. And the best part is, you set it up once and let the automation magic happen on repeat — without a single line of code.
In the ever-evolving world of ecommerce & marketing, it's crucial to stay ahead of your competition. Take advantage of marketing automation with Shopstory to optimize your advertising campaigns, save time and resources, and get back to focusing on what's most important — the success of your business.
Interested in marketing automation and would like to find out more about our Shopstory software? Then perhaps you'd like to read our white paper "The Future of Automation in Ecommerce & Marketing" or follow the link below to learn more about our software:
