Update Bidding Strategies (Google Search)

This workflow updates the bid strategies of your SEARCH campaigns based on the performance metrics from the last 30 days and predefined thresholds. These thresholds are primarily focused on the number of conversions and associated costs, ensuring that your campaigns are cost-effective and conversion-optimized. However, the thresholds are not set in stone; they can be customized to fit individual needs and preferences. By adapting dynamically to recent performance data and personalized criteria, this workflow helps maintain efficient and effective search advertising campaigns tailored to your specific goals.

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